NVIDIA's RTX 4090 Prices Skyrocket: Scarcity in Market and Anticipation for New Models

The market situation for NVIDIA's graphics cards seems challenging, with the flagship RTX 4090 model now priced around $2,000 and €2,000 at most retailers. This marks a significant increase in the GPU's price.

A check of the largest US retailers for the RTX 4090 stock shows disheartening results. BestBuy currently has no 4090 models available, while MicroCenter’s stock is limited to certain physical stores only.

According to Hardware.info, the average price of the RTX 4090 in Europe has now reached €2,068, a 16.9% increase in just one month, surpassing its MSRP of €1,829.

The export restrictions imposed by the US government, particularly on certain countries, are likely contributing to this scenario. NVIDIA had been redirecting a significant portion of its RTX 4090 GPU stock to China before the full implementation of the ban. As of November 16th, both NVIDIA and its board partners are no longer allowed to ship RTX 4090 GPUs to China, which should gradually improve the situation in other regions.

Considering the current market situation, experts advise delaying the purchase of RTX 4090. The card is significantly overpriced at the moment, and the upcoming RTX 40 SUPER models, like the 4080 SUPER, might offer better alternatives soon.